Responsive, knowledgeable, strategic and goal oriented newspaper media buying agency
ITM Newspaper Media Planning and Buying Services is a comprehensive newspaper, print and digital advertising resource giving you access to all 210 DMA’s across the country. ITM’s industry-buying clout earns you the best rate and positioning to optimize your budget and investment.
- Newspapers: national and all 210 DMA’s major dailies, weeklies, community, college, multi-cultural, as well as international
- Upfront media planning and research, rate and contract negotiation, scheduling, follow-up reporting and billing
- Sophisticated targeting by geographic, demographic and psychographic criteria, using a variety of syndicated research for market and newspaper rankings, reach, frequency, and audience data
- Integrated Programs: multi-platform digital, branded content advertising, mobile, social, programmatic display and video to bolster a traditional print campaign
- All digital plans, managed from start to finish: reserve inventory, traffic creative, provide screenshots of live ads, monitored delivery of impressions and performance
- A customized one-order, one-bill